Favorite Brand Paper Essay

Sony is one of the leading if not leading engine room Corporation within the technical business world today. This organization headquarters weed be found in Tokyo, Japan. Sony business is focus on electronics, entertainment, and romp systems, and it also has a financial service sector. The Sony organization in general focus on electronics such as video games, and TV networking. With these elements it makes Sony a premier organization that deals with consumer satisfaction, and gives them a comprehensive identity within the engine room industry.This corporation has many different brands to offer to the public. Yet, exclusively one bags kayoed in my opinion, and thats the PlayStation 4. The PlayStation sport system has been around for many years. right off in there atomic number 18 plenty of features that stands surface. The price is one of the almost interesting factors. Sony has dropped the price in the early stage of the PlayStation 4 to low-cost price of $299.00. Making its a affordable frolic sympathize with that offers a wide range of different games. An other reason why I enjoy this gaming console it offers a built in wifi system with no extra cost.Other features that makes this brand stand out is the prowess and design of the console. With any type of computer equivalent system the heart of it is thecentral processing unit. This feature gives the PlayStation 4 an subtile graphic experience that causes individual to fall in love with its system. The gaming console controller is featured with gripped handles and easy to understand movements of the controls.Sony Corporation has realized an excellent long-term connection with consumers worldwide. This organization is known for offering attribute to loyal consumers across the board. By giving discounts as healthy as payback procedures. Sony risk management is one of the key reasons why their product is superior within their industry. By developing consumer surveys that help enhance their p roduct, and shows their fealty by taking in account consumers opinions. In utilize this system Sony has now discover that consumers have a exceedingly noble expected value when it comes to quality, the value of their money. Therefore, Sony gives a complete effort to makeconsumers satisfied with their experiences using their products.The new Playstation 4 has a sh be of competition such as the Xbox 360 as well as his counterpart the Xbox single and as well is the Nintendo. In order to be competitive sony has to have compassion relations with consumers by being compassionate with their prices. Microsoft gaming consoles are expensive at price of $100 more then the PlayStation 4. The other brands or somewhat cheaper but does not have the design and graphics the PlayStation 4 has such as the Nintendo. This gaming system has different devices, and they are very cheap with a price tag of $114.00 to $200.00. This is another Japanese made product, but does not have the features as the PlayStation 4.Offering only the basic gaming experience. Another factor that makes the Sony brand stand out is that it offers an elite online gaming thats free. The Xbox 360 in the Xbox One has an annual price they chill for their online games, and individuals especial(a) to games, as for the Nintendo it does not offer these feature. Individuals as well can play Blu Ray high definition DVDs on their Playstation 4. The competition is limited in this category offering only the basic views traffic with DVDs & high definition games.With all these elements concerning the gaming industry. PlayStation 4 continue to outsell its competition. Which is the Xbox One as well is the Xbox 360 and the Nintendo. In turn makes it the number one gaming console worldwide. Sony has committed to cultivating its gaming system for the next genesis to enjoy the product. Sony PlayStation 4 has no pressure with it status in the gaming industry with it significant prices, and design. With gives reasoning t o buy the console.Therefore, marketing is all about(predicate) identify as well as being committed to consumers needs. I have the pleasure of stating that this organization have successfully built a market that is loyal to their customers. Sony has alway created dissimilar products that allows them to build capital and become a leader within their respective industry. By working internally dealing with each divisional labor department to ensure correct search training as well as planning their marketing intermix to serve the global community.Referencewww.1 to 1 media.com/view.aspx?itemid=30928www.forbes.com/sites/gordonkelly/2014/06/13/the-5-best-reason-to-buy-ps4/http//www.playstation.com/en-us.